It’s time to get what you need.
Founded in 2021 by owner, Katie Yigitoz, Arcana17 is a Toronto-based sales and marketing consulting company designed to equip and support business owners with tangible strategies, processes and tools that drive organizational results.
Katie is a 15-year sales veteran leading B2B and Direct-to-Consumer teams with a passion for fostering talent, building high-performance into businesses and supporting creators to share their authenticity with the world.
Alongside her sales and marketing career, Katie has taken the brave step to work with her sibling (!) James Yigitoz as Co-Owner of PRCPTN Studios, a Toronto-based podcast studio that supports content creators, entrepreneurs and corporate and non-profit organizations reach audiences across all platforms.
Having spent over ten years in non-profit, corporate, and tech spaces, I’ve seen revenue drastically drop or plateau; I’ve seen the disintegration of teams despite maximum effort and fantastic products/services. Usually, companies have not planned for the worst and staff do not have the time or capacity to sort it out. That’s where Arcana17 comes in.
I wanted to create a business where we can solve multiple problems for business owners, within teams and most recently, for content creators - implementing changes strategically and tactically.
Fluctuating sales, the battle between traditional and new-school marketing, coupled with the evolving content landscape means businesses and creators are burning out trying to reach their customers and audiences with the right message.
Implementing a tailored solution that your business needs to address confusion, improve sales and communicate effectively means long-term success.
Whether it is strictly recommendations or working alongside your team members, we use our three step approach so you can get realistic and sustainable results, faster.
Let’s collaborate and ensure your organization’s journey is a successful one for years to come.
Katie Yigitoz
Founder, Arcana17
Co-Owner & Producer, PRCPTN
